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CHAPTER THREE
LINCOLN SURVIVES
A Chrome Greyhound
Leads The Way
Edsel Bryant Ford was fifteen years old
when he and his friends,
Charles Van Auken,
William Theisen, and James Smith began research on
building an aero
vehicle. At a barn near Woodward Avenue
in Detroit, they
constructed a
single-place high-wing monoplane. It
was powered by, what
else, a
twenty-eight horsepower Ford Model T engine.
Their airplane first
flew from what is
now the sight of the Dearborn Country Club, and once
again from historic
Old Fort Wayne. It was damaged during a
hard landing
on the second
flight, and was not rebuilt. Edsel
never actually flew in
it. As a teenager, Edsel Ford was encouraged by
his father to tinker with
mechanical
things. At age sixteen, he built his
first hot rod (then called
a
"speedster") from a Model T
Ford. The finished speedster looked a
lot
like an early Stutz
Bearcat, and was powered by a six-cylinder engine.
Edsel lost a
fingertip to a machine lathe during its construction. Years
later, E.T.
Gregorie designed two custom speedsters for Edsel, one of which
(the Model 40
Speedster) he kept for the rest of his life.
In 1923, Edsel received a letter which
read simply, "I should like a
thousand dollars,
and I can only promise you one thing, you'll never see
the money
again!" It was signed William B.
Stout, Inventor. The Fords
received thousands
of such requests, and rarely responded.
Edsel did
answer this letter
and enclosed two one-thousand dollar checks, one each
from himself and
his father. Thus began Ford's
association with W.
Bushnell
"Jackknife" Stout and his all-metal airplane company. Stout was
the grandson of
David Bushnell who is credited with having perfected the
modern naval
submarine.
In 1927, three months before Charles A.
Lindbergh flew nonstop from New
York to Paris, the
first all-metal Ford Tri-Motor was completed.
Pilots
nicknamed it the
"Tin Goose" because it boasted an all-metal construction
at a time when most
aircraft were constructed of fabrics and woods, and
because of the
"Tin Lizzie," a nickname given its distant cousin the Model
T Ford. The Ford Tri-Motor was one of the most
reliable and efficient
transport aircraft
ever built. It saw service throughout
the world, and a
few are still
flying even today. The Ford Motor
Company purchased the
Stout all-metal
airplane company, and later built engines for the
deHaviland
aircraft. Technically, however,
Woodward Avenue and Edsel's
monoplane would
remain the first Ford aircraft facility.
NINETEEN-TWENTYTWO
On June 10, 1922, the new president of
Lincoln Motor Company was
twenty-eight-year-old
Edsel Ford. At twenty-one, he had
become a director
and the treasurer
of the Ford Motor Company. After Henry
Ford's scrape
with the
stockholders in 1919, Edsel was elected to the Ford presidency.
Henry still owned
enough stock to remain firmly in control, and it was well
known that he still
ran things. The original Lincoln Motor
Company was a
Delaware
corporation. After Judge Tuttle's
ruling, Lincoln was
reincorporated as a
Michigan corporation. The officers of
the new Michigan
company from
February through June were Henry Leland as president, Wilford
Leland as
vice-president and general manager, and Edsel Ford as second
vice-president. William T. Nash was secretary-treasurer, and
B.J. Craig
was the assistant
secretary-treasurer. Both represented
the Fords'
interest. In June, shortly after he became President
of Lincoln, Edsel
selected Ernest C.
Kanzler as his vice-president and general manager. The
Lincoln Motor
Company was discontinued as an operating corporation, and the
Ford management
people moved in to handle all matters from purchasing of
parts to marketing
and distribution.
Production was at an all-time high. Ford sent quality control
inspectors to work
with Brunn Body Company in Buffalo, New York.
Brunn had
been commissioned
earlier by Leland to improve the Lincoln's esthetic
appeal. Edsel was very much interested in continuing
along these lines.
Model L Lincolns
were shipped in enclosed railroad cars and wrapped in
protective
paper. Dealers were instructed to have
at least seven men ready
to carefully unload
and unpack each new automobile. One
hundred and fifty
Ford dealers were
given immediate appointment as Lincoln dealers. The Ford
Company
subsequently restructured their dealership plan in the metropolitan
areas to create
Lincoln only dealers. This concept of
organization remains
largely intact to this
day, and in small towns Ford-Mercury-Lincoln
dealerships are
still overseen by the regional Ford district office.
The following story was related in Floyd
Clymer's Motor Scrapbook.
Seems an individual
had purchased an early Leland Lincoln from a dealer in
Colorado. The distributor in Denver become a Peerless
dealer after the
Ford takeover of
Lincoln. In the meantime, this
particular Model L
seven-passenger
Touring developed problems with rear springs, and the
engine continually
overheated. Contacting the district
manager of the
local Ford
facility, the owner found them very willing to make good on any
defects in the
car. The manager suggested he bring the
car into the nearby
Ford assembly plant
as they would need to keep the car for several days to
make the necessary
repairs. After about three days, the
owner decided to
see how the work
was progressing. When he looked in,
there was his
Lincoln, jacked-up,
with its engine out, and surrounded by about thirty
Model T Ford
mechanics from various Colorado Ford agencies.
They were
being trained on
the borrowed Model L.
As mentioned before, the Ford Motor
Company quickly dropped the price
of new Model L
Lincolns. The cylinder heads were
redesigned for better
cooling, and
cast-iron pistons replaced the aluminum ones.
By the end of
1922, the 136 inch
wheelbase chassis became standard, as did Handaille
hydraulic
double-action shock absorbers. These
shocks were commonly
referred to as
"Ho-Dye." An optional 4.90 to
1 rear axle ratio was
available, and was
termed the "mountain rearend."
The engine was
officially rated as
ninety horsepower at 2800 RPM. The new
radiator badge
reading FORD above
the LINCOLN name and DETROIT below replaced the
LELAND-BUILT shield
and cluster. An optional Moto-Meter
radiator cap,
which had also
displayed the Leland logo on earlier models, was
discontinued.
Most 1922 models were carry-overs from the
1921 models, and many were
assembled from
parts already manufactured. Twenty-five
different body
styles were
produced, but only about a dozen were built in any volume. The
American Body
Tourings and Phaetons were the most popular body styles, with
the Murray and Lang
Sedans close behind. Probably the two
most
photographed
Lincolns of this era were the 130 inch wheelbase five-window
coupe, with its
large rear-seat passenger window, and the rather standard
Touring model. The Phaeton is, for the most part, a deluxe
version of the
Touring. The original Lincoln sedans were about as
close to a shoe box as
can be built, and
still have an engine hood and wheels.
This style had
been the industry
standard for some years, but newly designed less "boxy"
styles were
beginning to appear on the market.
The tire rims on the Model L unbolted at
the outside edge of the
spokes, so the
traditional rear mounted spares were hollow rims without
wheels. The rear of the top on the open Touring
sloped up and rearward,
giving the
appearance of being nearly ready to collapse backwards at any
moment. A large sideways V cutout in the top was
beside the rear-seat
passengers, who
rode uncomfortably above the rear axle.
The top required a
supporting post, an
unattractive feature common to many period designs.
The Brunn Cabriolet Town Car with an open
chauffeur's compartment was
traditionally
styled, but a nevertheless impressive automobile. These body
styles were
referred to by other designers as "Sedanca DeVille" which
translates into
Sedan of Town. Lincoln called them Town
Cars. The Sport
Roadster model
utilized a sloping windshield and a California style top
with coach
bars. Its trunk was about as long as
the hood, and slopes
sharply rearward
housing a large rumble seat. Dual
rear-mounted spares
were optional.
Walter M. Murphy of Pasadena, California,
was one of the first
independent
coachbuilders to recognize a golden opportunity for styling
improvements on the
mechanically excellent Model L. He
advertised and
displayed a
four-passenger Coupe with carriage roof, and a long-bodied
custom Sedan with
dual side-mounted spare tires. Murphy
thought that
whitewall tires
greatly improved the looks of the Model L, and he used them
extensively. In early production when they were
available, use of the
longer wheelbase
chassis facilitated the rear seat being placed forward of
the rear axle. This allowed a slightly more comfortable
ride, and provided
more space for the
traditional footlocker trunk or dual rear-mounted
spares. External wind wing-windows began appearing
on Tourings and
Roadsters. The Phaetons had adopted the full body
beltline mold which was
used on many
popular models in the early 1920s. It
extended the hood mold
line through the
cowl and around the body. Metal disc
wheels were another
popular new
option. Late in the model year, the
Judkins Coupe was
introduced.
During the 1922 model year, no major
changes in design were made to the
Lincoln which
continued to be referred to as the Model L.
The changes that
were made were
logistical in nature, mainly directed toward more efficient
production. The engine blocks, for example, were now
cast at the Ford
facility in
Rouge. At serial number 6030, larger
brake bands were
installed. As always, an effort was made to make the
new parts
interchangeable
with the old ones. Minor changes in
block and cylinder
heads were made at
serial number 7820, and a new quieter timing chain was
installed at serial
number 8500. Emphasis was placed on
producing the
larger body styles
like the seven-passenger Sedans and Limousines. H.H.
Babcock Company was
added to the list of custom coachbuilders.
The most
notable change in
Model L marketing strategy was the August announcement of
an even lower price
for the seven-passenger Touring. Other
across-the-model-line
price reductions followed. Between
February and
year-end, over five
thousand new Model L Lincolns were produced.
Leland's Lincoln was believed to have
failed because of its pre-World
War I Cadillac
styling, but the real problem was far more complex. Sales
manager Getsinger's
advice to Henry Leland to engage professional
coachbuilders to
improve the styling on the Model L proved sound. It later
made Lincoln an
innovator in the coachbuilt field, and put them on the road
to better
styling. One British automobile journal
ran a picture of a
Leland Lincoln
Coupe with the caption, "Pleasantly Ugly!" If the Leland
Lincoln was ugly,
but mechanically superior, then for Edsel Ford it was a
marriage made in
heaven. Styling was what he wanted to
do most, and he did
it in spades.
Whether or not Lincoln had become the
luxury car of the Ford line
because of the
series of events between the two Henrys cannot be
determined. One thing seems certain, however, had Edsel
Ford never gained
control of Lincoln
Motor Company, he would have surely started a luxury
motorcar line of
his own. The Lincoln was simply a good
buy on a good
design. Some months after the Ford takeover, Henry
Leland was reported to
have asked Ford to
allow him to repurchase Lincoln for the bankruptcy sale
price. Henry Ford was said to have replied,
"Not for ten times what I paid
for it!" The Leland family's side of this story is
chronicled in the book
Master of Precision
by Mrs. Wilford C. Leland and Minnie Dubbs Millbrook.
NINETEEN-TWENTYTHREE
The early 1923 model Lincolns had painted
bell-shaped headlight and
taillight
housings. Earlier models had painted
drum-type light
assemblies. This was further confused by the fact that
in April of 1923,
they returned to
the chrome-plated drum type light assemblies and chrome
bells became
optional. The windshield frames were
redesigned to reduce
vibration. Because these parts were interchangeable
from model year to
model year, they
are of very little help in trying to identify a particular
vintage.
Sixteen different body styles, Types 111
through 133, were now made
available. These were produced by Lang, American,
Judkins, Fleetwood,
Brunn, Anderson,
and Towson. The latter two companies
were subsequently
merged into Murray
Corporation of America. Edsel Ford
directed LeBaron of
New York to create
a series of custom bodies for the Lincoln.
Edsel's
personal one-off
turret body Coupe was built this year.
It had a
convertible cloth
top with coach bars. The Coupe's body
resembled a
rocking chair, the
trunk deck was low and flat.
Accessories included wire
wheels,
rear-mounted spare, and whitewall tires.
For the most part, Edsel had a free hand
with styling design at
Lincoln. Mechanical engineering design was primarily
the responsibilities
of Charles
Sorensen. Edsel was, however, directly
responsible for bringing
Clarence W. Avery
to work for Ford at the Highland Park plant.
Avery had
been Edsel's manual
training instructor at Detroit University, and
eventually
masterminded many of Ford company's mass production concepts.
Edsel Ford had a flair for styling and
good taste. Why not? He was
raised in
affluence, and had circulated with the creme de la creme of
society in the U.S.
and abroad. Edsel was to give Lincoln
that touch of
class, conceive the
original Continental, introduce the Mercury and
generally influence
Ford styling for the next three decades.
Whenever
possible, he hung
out with the styling design group at Ford. Unlike his
father, he was
characterized as easygoing and diplomatic.
The Lincoln legend would now grow and
mature. When viewing an old
Lincoln sedan, you
may have overhead someone who did not even know the
make, refer to it
as a "gangster car." The Lincolns
were popular among rum
runners and police
squads alike, but Hollywood was largely responsible for
this image. (Picture, if you will, the speeding black
sedan with a guy
leaning out of the
window, firing his pistol to the rear.
Close behind, in
hot pursuit, comes
the law in an open Touring model with the officer in the
right seat firing
away at the escaping sedan with his Thompson submachine
gun.) This era for the Lincoln was right out of a
Damon Runyon short
story. One can almost imagine the "Three Wise
Guys" speeding through the
Jersey countryside
in a Model L sedan. It may have been
the gangster Al
Capone of whom it
was related that, upon being involved in an accident in
his large sedan,
paid the driver of the other vehicle for the damages on
the spot. Bizarre, indeed, for a man who was a crook
to pay an automobile
accident claim, but
those were the times.
According to a famous axiom, "the
road to hell is paved with good
intentions,"
and is a good way of explaining the era into which the Lincoln
automobile was
introduced. From January, 1920 until
1933, when the
Eighteenth
Amendment was repealed, the Volstead Act had fostered
Prohibition. This was the golden age of crime in
America. Illegal booze
became the
country's number one industry. Without
modern radio
communications and
other law enforcement aids, it was easy for rum runners
to escape capture
in high powered automobiles.
The City of Detroit authorized its Police
Patrol Squadron to upgrade
its motorcycles to
some type of high performance automobiles so the police
could chase down
affluent mobsters driving Packards and Lincolns. The
police department
staged a competition for prospective patrol cars. There
were ten
automobiles entered in the trial. On the
half-mile and two-mile
runs, the Lincoln
bested all entries with an average top speed of eighty
miles per
hour. From a running quarter mile, the
Lincoln finished second.
Without exception,
police test drivers selected the Lincoln for its
superior cornering
ability. The Lincoln became the
official car of the
Detroit Police
Department's Flying Squadron. Lincoln
engineers fine-tuned
the engine, and
installed four-wheel brakes, but otherwise the cars were
stock. Mostly, the Brunn designed Touring models
were used for the Police
Flyers. Front wheel brakes did not become standard
on the Model L until
1927. Upon delivery, the Police Flyers were
equipped with a bulletproof
windshield, special
spotlight, and gun rack. These cars
were renowned by
assailants and law
officers nationwide. This kicked off a
sales and
marketing campaign
by Lincoln based on its new found high-performance
reputation.
The styling plan for 1923 was centered
around dropping the less
attractive models,
and developing those which showed promise.
The
seven-passenger,
seven-window Sedan with sun visor and crank-out divided
windshield had
triangle wing-windows ahead of the front doors. The door
arrangement was of
the unique front-front type. Fancy
double-rail bumpers,
lots of chrome, and
a contrasting pinstripe accented this stately Sedan.
The top on the
Touring model was modified to break slightly in the middle,
eliminating the old
leaning-back-look. The support posts on
the Phaeton
and some Tourings
were moved rearward, forming an inverse V coach bar.
The Sedans received larger windshields for
better visibility, but
retained their
crank-out ventilation feature. A
slimmer, more graceful
exterior sun visor
was added. Metal disc wheels were
optional. In
addition to their
utility, they looked very good on certain models.
Judkins had earlier
introduced the Model 702 Sport Coupe, which was selling
well, and continued
to do so through 1928. They also
introduced a Sedan
Cabriolet with a
carriage-style padded roof over the rear compartment. It
had wires, canvas
covered dual sidemounts, and was nicknamed the Opera
Coach. It was a "pumpkin coach" motorcar
worthy of Cinderella.
Guider-Sweetland custom coachbuilders of
Detroit, Michigan, offered a
pillarless
four-door Sedan with three rows of seating, much like a modern
Suburban or station
wagon. Omitting the pillar (center roof
and door-frame
post) between the
rear and front doors reflected this coach shop's work as
ambulance
builders. Many of their models were
patterned after the work of
designer Lancia
Augusta.
Inventor Thomas A. Edison purchased a
Model L Touring, and fitted it
with a special type
of headlight that he felt worked better.
The Highland
Park Police
Department had several long wheelbase chassis models built into
paddy wagons Their front ends' back to the windshield
were standard
Lincoln. These wagons were equipped with dual
sidemounts, and used the
traditional oval
centered Lincoln front bumper.
NINETEEN-TWENTYFOUR
For 1924, the bell or tea cup-shaped
headlamp assembly was dropped in
favor of a
nickel-plated drum style. The radiator
shell was raised
slightly, which
tended to straighten out the hood and cowl lines. This
greatly improved
the looks of the Model L's front end.
(By comparison, it
is similar to the
familiar change which occurred between the 1929 and 1930
Model A Ford's
front ends.) The new radiator shell was
nickel-plated. The
thermostatically
controlled radiator shutters (louver veins) were
positioned
vertically in the grill. The new
fenders were now full crown
and wider. The molded border around the fenders was
eliminated on all
models except the
Judkins Coupe. The familiar LINCOLN
oval emblem replaced
the FORD-LINCOLN-DETROIT
radiator badge. Cowl lights were
smaller than
earlier models, and
painted. Disc wheels, rear bumpers,
Rudge-Whitworth
wire wheels,
side-mounted spare tires, dual rear-mounted spare tires, spare
tire covers, and
painted radiator shells were optional.
The wooden
artillery wheels
were painted to match the body color with a contrasting
pinstripe. Wood grain finish was optional. Drivetrain improvements were
made to the
camshaft, clutch, flywheel, and valves.
A timing mark was
added to the
engine.
Prices were slightly increased in July,
and ranged from between
fifty-five hundred
and eight thousand dollars per automobile.
It is
questionable
whether Ford ever made money on the Lincoln.
The actual facts
are denied us
because of the company's crude to nonexistent methods of cost
accounting. On occasion, receipts were literally weighed
on a scale to
determine the
approximate cost of producing a given model.
Many man-hours
were spent
finishing and testing the Lincolns.
Models were more likely to
have been priced
rather arbitrarily by the market which Ford wished to
target, than by the
actual cost of production.
In November, the Prince of Wales came as a
guest of the Fords to tour
the Highland Park
facilities. The chauffeur-driven Brunn
seven-passenger
open Touring was
pulled right up on the loading dock.
Ford czar Charles
Sorensen sat in the
jump seat with Edsel, Henry and the Prince seated aft.
It was an opulent
day. The escort caravan included a
Fleetwood Town Car
and a Brougham
Limousine. Henry Ford always enjoyed
hobnobbing with the
rich and
famous. One testament to this was the
"Chuckwagon Cook Truck"
which Henry Ford
had built on a 1921 Lincoln chassis.
President Warren G.
Harding, Harvey S.
Firestone, Thomas A. Edison, John Burroughs, and Henry
Ford used it on
many of their famous camping trips. It
now resides in the
Henry Ford Museum
in Dearborn, Michigan
An untrue but humorous story about one of
these trips is that, while
passing through a
small town, Henry's Lincoln started running rough.
Pulling into a
local garage, he asked the mechanic to have a look at the
car. As Henry Ford and his three famous friends
looked on, the mechanic
indicated that it
was mechanical trouble. "I'm Henry
Ford, and I build
these cars. Its not mechanical trouble," explained
Mr. Ford. "Well," said
the mechanic,
"I believe then, it must be an electrical problem." "No,"
said Mr. Edison,
"I am Thomas Edison, and it is not electrical in nature."
The mechanic, a
little confused at this point, said, "Let's have a look at
the
tires." "Not that," said
Mr. Firestone, "I am Harvey Firestone, and my
company makes those
tires." The mechanic stepped back,
removed his hat and
scratched his
head. "What are you waiting
for," said Henry Ford, "fix the
car." "Well," said the mechanic, "I
was just waiting for one of you
fellers to tell me
that gentleman over there is Santa Claus." (Mr.
Burroughs, a
naturalist, was known for his long white beard.)
The first presidential Lincoln was also
built in 1924. It was a
LeBaron sedan
Touring. An order was placed with Ralph
Roberts of LeBaron
for a design to be
approved by Henry Ford. President
Calvin Coolidge, it
was said, was an
admirer of Henry Ford. Actually, the
car's specifications
were approved for
production by Edsel. It was pretty much
a standard
Lincoln Touring
right down to the artillery wheels, but did have whitewall
tires. The new Lincoln was delivered for service in
December of 1923.
David Lloyd George,
then Prime Minister of Britain, was one of the first
dignitaries to ride
in this Lincoln with President Coolidge.
Silent Cal
"Keep It
Cool" Coolidge seldom allowed his driver to exceed eighteen miles
per hour. The car remained at the White House when
Herbert Hoover took
office, and
thereafter became better known. Lincoln
became the Marque
motorcar of
American presidents for the next six decades.
The original California style Sport
Roadster was advertised with disc
wheels, dual rear
mounts, and a Moto-Meter. Its low
sloping enclosed trunk
in the rear made
this Coupe resemble an animal weak in the flanks. Styling
errors like these
are surely what caused Edsel, a decade and a half later,
to insist on a high
trunk line for the Continental. The
Judkins California
Coupe had not made
this styling error. It sat very high in
the back end
and the top was
chopped slightly, giving the whole car a more massive
appearance. These features, combined with the newly
restyled standard
Lincoln hood, made
the Judkins two-passenger Convertible one of the early
style leaders. Also offered was a five-window Coupe that
resembled the
Sedan. Many of the Lincoln body styles had triangle
wing-windows, and most
had built-in
exterior sun visor.
Custom coachbuilder Guider-Sweetland
produced a Phaeton with a hard
top, curved third
window, small coach bars, oval rear window, and rear-seat
windshield. It sported disc wheels, dual sidemounts, and
snap-on canvas
wheel covers. The Judkins Berline moved the entire rear
passenger
compartment
forward, leaving more space for an add-on trunk or dual
rearmounts. It had a front-front door opening
arrangement.
NINETEEN-TWENTYFIVE
By 1925, coachbuilders like Brunn and
Judkins soon learned that Edsel
Ford was both a
generous and demanding client. Edsel
was at least honest
with himself about
the fine-performing, quality-built, less-than-beautiful
Model L. He took positive action early in 1925. While visiting New York,
Edsel offered to
relocate the entire LeBaron carrossiers to Detroit. The
company did not
accept, but their top designer Raymond H. Dietrich did.
Dietrich referred
to himself as an automotive architect.
Ford set Dietrich
up in business, and
later gave him a contract to build Lincoln bodies. In
Dietrich's own
words, "It was like receiving a bouquet and the vase to put
them in." The addition of Dietrich and Holbrook
brought to seven the
number of
authorized coachbuilders designing bodies for the Model L.
(Carrossier was the
European name used for custom coach body houses, and it
was posh to use
this name in referring to early U.S. coachbuilders.)
Edsel was now firmly in control of the
Lincoln Motor Company. Until
now, the standard
Lincoln bodies was being contract-built by Murray,
American, and
Babcock. The Murray Corporation of
America would remain as
the prime Lincoln
body builder for ten more years until outside
coachbuilding was
discontinued completely. Lincoln opened
their own fine
custom coach
facility in 1925, but not because Edsel was less than
satisfied with the
contract builders. Indeed, the Lincoln chassis had
become the first
choice in America for custom fitting.
The old-line custom
houses had lofty
standards, and considered artistry their primary
function. They had not yet grasped Edsel's perceptive
view of the coming
importance of
styling. The new popularity of the
Lincoln increased demand
for delivery which
the coachbuilders were simply not equipped to meet.
But, the Ford
industrial complex was so equipped, very few industries
matched their
capability in mass production.
Additionally, Ford management
supported the
concept of more in-house control over body manufacturing.
The first Lincoln factory-built, a Type 152
Sedan, was introduced in
1925. It was soon followed by the Type 156
Coupe. The new Lincoln bodies
used only
number-one-grade select hardwoods in their framework. Parts were
cut from a single
piece of wood, not steam formed or joined.
Body panels
were hand-hammered
aluminum, and bronze or aluminum-cast body fittings were
used. Die-cast iron or steel fittings were not
used due to rusting.
Interior trim wood
was often meticulously inlaid with diamond patterns. To
keep pace with a
growing production schedule, the Lincoln factory and plant
facilities were
increased in size, and improvements were made to the
assembly areas.
This year saw the introduction of the
famous Gorham designed chrome
greyhound radiator
cap ornament. Edsel felt that the
greyhound represented
speed, grace,
beauty, and endurance. He selected the
Gorham Company of
Providence, Rhode
Island, to produce the new mascot. At
first, the
greyhound ornament
was to have been only an option, but it quickly became
standard on all
Lincolns. It even became common to see
replicas of the
Lincoln greyhound
on Fords, which people called, "Baby Lincolns." Auto
accessory suppliers
made cheaper versions of the chrome greyhound that
could be bolted
onto the hoods of almost every make of automobile built.
(Hood ornaments
today are carry-overs from these old decorative radiator
caps.)
Mechanical changes implemented in 1925,
included a smoother emergency
brake with longer
handle, and a 12.6 to 1 steering ratio which replaced the
15 to 1. Front and rear bumpers became standard, and
7.00x21 balloon tires
were now
optional. Standard wheels were 6.00x21
with an overall dimensions
of 33x5. The absence of cowl lights helps to
distinguish this year's
models. Padded roofs and coach bars on hard top
sedans were carried over
from carriage
styles. There were other options and
trends which came in
style for the same
reason. Fold down center door pillars
were one such
example. With door windows rolled down and pillars
folded out of sight, a
sedan provided the
same open-air feeling of a Phaeton with a hardtop
installed.
Production included a 150 inch wheelbase
chassis, referred to as the
Type 150A. Nine of these were used in the assembly of
burial coaches.
Type 150B chassis
were used for commercial delivery vehicles.
Other models
produced were the
Locke Type 151 Roadster with auxiliary seats, the Type
157 Berline
Landaulet six-passenger by Willoughby, the Holbrook and LeBaron
Cabriolets, and a
gross of factory-built five-passenger Sedans Type 152. A
dozen different
custom coach styles were built by LeBaron, and about the
same number by all
other custom builders combined.
American Body Company
produced a little
over one hundred Type 123D Tourings, and were the last of
the ABC
coaches. Holbrook introduced a
Cabriolet that not only provided
for the usual
chauffeur's all-weather top but also had a partially
collapsible rear
coach top for the passenger compartment like a Landaulet.
California
independent coachbuilder, Walter Murphy offered the first
can-you-top-this
carriage look-alikes. On this design,
the driver's
compartment was an
open buggy seat with lantern style coach lamps mounted
on either side.
LeBaron built a custom body Lincoln this
year which was to become one
of the rarest and
most distinctive of all the Model L Lincolns.
Its hood
mold line continued
unbroken the full length of the car body.
This was a
styling concept
used in Europe, but not yet adopted in America. Piano
hinges were secured
to the hood with exposed polished rivets, a method
often used by
Rolls-Royce coachbuilders. The low
profile of this LeBaron
was made possible
by tunneling the drive shaft through the car, allowing
for a step-down
rear seat, a method used later on modern cars.
Only two
were ever built,
and they are prized collector cars.
These automobiles are
benchmark examples
of this period's fine coach work.
Ray Dietrich described Edsel Ford as,
"A generous and sensitive man
whose grasp of
styling and understanding of the creative mind made him a
genius of the
automotive art." Ford designer
Walter Teague, came to know
Edsel well and
further expanded on this by saying that, "Edsel was a great
soul. He was wise, generous, strong and simple, a
combination of qualities
that mark the
greatest of men. In him an extreme
sensitiveness was united
with a
unselfconscious modesty that left no need for the kind of
compensations
publicity has to offer." Teague
continues, "By choice, Edsel
worked behind the
scenes where public eyes could not follow.
Few except
those privileged to
work with him knew that among his many superb
qualities, Edsel
was also a great designer." Ralph
Roberts of LeBaron
claimed that during
work sessions with Edsel, a coach design was sometimes
firmed up in a
single afternoon. With other custom
coach clients, this
might take days or
weeks of meetings. Referring to Edsel,
Roberts said,
"He never
interjected alien preferences of his own, but could put his
finger on key
elements of a design, and point out what did not seem to
fit. The design would improve and grow in these
sessions, and at the end
the designer would
feel assisted by a master and not criticized."
NINETEEN-TWENTYSIX
The year 1926 would prove to be the best
of all production years for
the Model L and
Model K Lincolns. The preceding year
had been very good,
and during this
year the Lincoln motorcar had come of age.
LeBaron, Locke,
and Willoughby were
added to the approved Lincoln custom builders roster.
Several of these
coachbuilders had begun by outfitting custom order Fords
with special
interiors. Except for an occasional
one-off and custom built,
these were the last
of the coachbuilders to furnish bodies for the Model L.
Ray Dietrich had left LeBaron, and was now
heading Dietrich Custom Body
Company of
Detroit. In the beginning, Dietrich was
more of a creative
designer than a
coachbuilder for the parent company, Murray Corporation of
America. Murray, of course, had built Model L bodies
from the outset.
Edsel asked
Dietrich to enter a design in the Concours d'Elegance for the
1927 Paris
competition. This Concours
traditionally made awards for all
types of creative
designs from jewelry to architecture.
Dietrich entered a
Convertible Coupe with dicky, and it was awarded a go